Baby Einstein DVDs

The grown-ups can rave, praise, and give awards all they want.  In the end, babies, toddlers and pre-schoolers have made the Baby Einstein DVD Collection a worldwide hit.  They do not know the collection stimulates their rapidly developing, eager young minds.  Curious, playful, bouncy young children simply think the  Collection is a lot of fun.  In fact, babies believe the DVD collection is the most fun a kid can enjoy while wearing a diaper.

Educators tout the collection’s thematic arrangement, appreciating how DVD’s, toys, and games treat music, art, nature, animals, shapes, numbers, and language.  Educators like how the set shows the natural connections among diverse subjects.  Developmental and cognitive psychologists praise the collection’s attention to “the normative stages of children’s development.”  DVD’s in the Baby Einstein Collection introduce concepts and develop new skills according to Nature’s timetable for evolution of children’s bodies and minds.  Parents claim they cannot live without the videos and other great stuff in the collection, and they have voted them a Parents Magazine “must have” every year for nearly ten straight years.  Babies just know that it’s fun, and they always want more.

Baby Einstein DVD’s perennially top the sales charts, because they deliver just enough of just the right stuff just as baby feels ready to learn it.  DVDs’ contents and styles develop in accord with babies’ interests and psycho-social development.  Organized around major themes, DVDs in the Baby Einstein Collection deal with music, art, nature, and the neighborhood, becoming more complex and sophisticated as the baby does.  Just as importantly, teachers and parents agree DVDs in the Baby Einstein Collection help them guide and play along with children more effectively, teaching them how to see the world from the baby’s point of view.  One parent aptly summed-up, “The world looks and feels a lot different when you have no words and cannot walk.  The world also seems a lot more exciting when you look at it as if it were coming into focus for the very first time.  It has been very, very good for me to see things from Allison’s eleven-month-old perspective.”  Many parents count Baby Einstein DVDs among their guilty pleasures.  “I’m almost afraid to confess how much fun I have playing along with the baby and the Baby Einstein DVD.”

Far more than the award-winning collection of DVD’s and CD’s, the Baby Einstein Collection includes books, toys, and activities.  When Julie Clark developed the first few pieces of the Baby Einstein collection, she wanted products that would provide interactive experiences with her daughter.  She expected her “digital media boards” would help her and her daughter discover the world together.  Her plan worked well beyond her wildest dreams, and Clark’s collaboration with Disney has driven development of a huge DVD library and a host of toys, games, and baby gear. 

By no means a substitute for interaction between parents and children, the Baby Einstein DVD Collection guides and complements parents’ playtime with their children.  As the Collection has grown and evolved, each new addition has remained faithful to Julie Clark’s principle and purpose: Parents playfully, lovingly teach, and children eagerly learn while they play.